Fundraising Communications Mastery
- Mon 19th Aug + 147 More Dates
- 12:00 PM - 1:30 PM
- online event
- Book Ticket
- View Website
A comprehensive six-month course in the specialised art of fundraising communications. Includes individual mentoring and 1-on-1 copy review.
This course is for you if:
- You’re a fundraising professional and are responsible for writing your charity's fundraising and/or donor care copy
- You’re part of a small fundraising team with limited resources for external consultants
- You’re just starting out in copywriting for fundraising and want the skills to build a successful career.
COURSE OVERVIEW
The course begins with fundraising copy fundamentals, moving on as your skills develop to advanced techniques that will multiply your income and keep your donors inspired and engaged.
You’ll end the course with all the skills you need to write winning fundraising appeals and build strong and lasting donor relationships.
Each of the units begins with a webinar where you’ll receive practical guidance, best practice examples and the latest professional insights on each topic. Your learning will continue after each webinar with exercises to practice on your own.
Full participation in the Fundraising Communications Mastery course is applicable for 9 points in Category 1.B – Education of the CFRE International application for initial certification and/or recertification.
COURSE MODULES
SESSION 1 & 2: Fundraising Communications Fundamentals
Key takeaways
- How to choose a great case study story
- Interview techniques
- How to structure a fundraising letter
- Long copy versus short copy
- Appeal pack elements – what works and why
SESSION 3 & 4: Communications for Digital Fundraising
Key takeaways
- How to take DM online
- How to plan an integrated campaign
- Do's and don’ts of digital copy
- How to raise more from your emails
SESSION 5 & 6: Specialist Communications for Major Donor, Bequest and Regular Giving
Key takeaways
- Personalisation and targeted copy
- Donor care and engagement as a way to maximise income and retention
- Copywriting for RG acquisition and retention
- Visionary copy for Bequest prospects and confirmed
Dates:
Session 1: 12pm AEST, 25 July 2024
Session 2: 12pm AEST, 15 August 2024
Session 3: 12pm AEST, 12 September 2024
Session 4: 1pm AEST, 10 October 2024
Session 5: 1pm AEST, 14 November 2024
Session 6: 1pm AEST, 12 December 2024
One-on-one sessions with Dominique can be booked at a convenient time for you via our booking system.
Unlimited Access Option
If you're really wanting to become a professional fundraising copywriter, we have a limited number of places with unlimited access to Dominique over the course of six months. Save on the total cost with SUPER EARLY BIRD and EARLY BIRD pricing!
YOUR PRESENTER & MENTOR
Dominique Antarakis
International trainer and presenter and CEO of Change&Co, Dominique has been helping non-profits create winning fundraising appeals for more 20 years.
As one of Australia’s most successful copywriters, she will not only inspire you to create copy that is crisp and compelling, but set you up for fundraising success at a critical time for charities.
PLACES ARE STRICTLY LIMITED TO 12 PEOPLE AND WILL SELL OUT FAST
Other Dates & Times
- Fri 28th Jun, 12:00 PM - 1:30 PM
- Sat 29th Jun, 12:00 PM - 1:30 PM
- Sun 30th Jun, 12:00 PM - 1:30 PM
- Mon 1st Jul, 12:00 PM - 1:30 PM
- Tue 2nd Jul, 12:00 PM - 1:30 PM
- Wed 3rd Jul, 12:00 PM - 1:30 PM
- Thu 4th Jul, 12:00 PM - 1:30 PM
- Thu 25th Jul, 12:00 PM - 1:30 PM
- Fri 26th Jul, 12:00 PM - 1:30 PM
- Sat 27th Jul, 12:00 PM - 1:30 PM
- Sun 28th Jul, 12:00 PM - 1:30 PM
- Mon 29th Jul, 12:00 PM - 1:30 PM
- Tue 30th Jul, 12:00 PM - 1:30 PM
- Wed 31st Jul, 12:00 PM - 1:30 PM
- Thu 1st Aug, 12:00 PM - 1:30 PM
- Fri 2nd Aug, 12:00 PM - 1:30 PM
- Sat 3rd Aug, 12:00 PM - 1:30 PM
- Sun 4th Aug, 12:00 PM - 1:30 PM
- Mon 5th Aug, 12:00 PM - 1:30 PM
- Tue 6th Aug, 12:00 PM - 1:30 PM
- Wed 7th Aug, 12:00 PM - 1:30 PM
- Thu 8th Aug, 12:00 PM - 1:30 PM
- Fri 9th Aug, 12:00 PM - 1:30 PM
- Sat 10th Aug, 12:00 PM - 1:30 PM
- Sun 11th Aug, 12:00 PM - 1:30 PM
- Mon 12th Aug, 12:00 PM - 1:30 PM
- Tue 13th Aug, 12:00 PM - 1:30 PM
- Wed 14th Aug, 12:00 PM - 1:30 PM
- Thu 15th Aug, 12:00 PM - 1:30 PM
- Fri 16th Aug, 12:00 PM - 1:30 PM
- Sat 17th Aug, 12:00 PM - 1:30 PM
- Sun 18th Aug, 12:00 PM - 1:30 PM
- Tue 20th Aug, 12:00 PM - 1:30 PM
- Wed 21st Aug, 12:00 PM - 1:30 PM
- Thu 22nd Aug, 12:00 PM - 1:30 PM
- Fri 23rd Aug, 12:00 PM - 1:30 PM
- Sat 24th Aug, 12:00 PM - 1:30 PM
- Sun 25th Aug, 12:00 PM - 1:30 PM
- Mon 26th Aug, 12:00 PM - 1:30 PM
- Tue 27th Aug, 12:00 PM - 1:30 PM
- Wed 28th Aug, 12:00 PM - 1:30 PM
- Thu 29th Aug, 12:00 PM - 1:30 PM
- Fri 30th Aug, 12:00 PM - 1:30 PM
- Sat 31st Aug, 12:00 PM - 1:30 PM
- Sun 1st Sep, 12:00 PM - 1:30 PM
- Mon 2nd Sep, 12:00 PM - 1:30 PM
- Tue 3rd Sep, 12:00 PM - 1:30 PM
- Wed 4th Sep, 12:00 PM - 1:30 PM
- Thu 5th Sep, 12:00 PM - 1:30 PM
- Fri 6th Sep, 12:00 PM - 1:30 PM
- Sat 7th Sep, 12:00 PM - 1:30 PM
- Sun 8th Sep, 12:00 PM - 1:30 PM
- Mon 9th Sep, 12:00 PM - 1:30 PM
- Tue 10th Sep, 12:00 PM - 1:30 PM
- Wed 11th Sep, 12:00 PM - 1:30 PM
- Thu 12th Sep, 12:00 PM - 1:30 PM
- Fri 13th Sep, 12:00 PM - 1:30 PM
- Sat 14th Sep, 12:00 PM - 1:30 PM
- Sun 15th Sep, 12:00 PM - 1:30 PM
- Mon 16th Sep, 12:00 PM - 1:30 PM
- Tue 17th Sep, 12:00 PM - 1:30 PM
- Wed 18th Sep, 12:00 PM - 1:30 PM
- Thu 19th Sep, 12:00 PM - 1:30 PM
- Fri 20th Sep, 12:00 PM - 1:30 PM
- Sat 21st Sep, 12:00 PM - 1:30 PM
- Sun 22nd Sep, 12:00 PM - 1:30 PM
- Mon 23rd Sep, 12:00 PM - 1:30 PM
- Tue 24th Sep, 12:00 PM - 1:30 PM
- Wed 25th Sep, 12:00 PM - 1:30 PM
- Thu 26th Sep, 12:00 PM - 1:30 PM
- Fri 27th Sep, 12:00 PM - 1:30 PM
- Sat 28th Sep, 12:00 PM - 1:30 PM
- Sun 29th Sep, 12:00 PM - 1:30 PM
- Mon 30th Sep, 12:00 PM - 1:30 PM
- Tue 1st Oct, 12:00 PM - 1:30 PM
- Wed 2nd Oct, 12:00 PM - 1:30 PM
- Thu 3rd Oct, 12:00 PM - 1:30 PM
- Fri 4th Oct, 12:00 PM - 1:30 PM
- Sat 5th Oct, 12:00 PM - 1:30 PM
- Sun 6th Oct, 12:00 PM - 1:30 PM
- Mon 7th Oct, 12:00 PM - 1:30 PM
- Tue 8th Oct, 12:00 PM - 1:30 PM
- Wed 9th Oct, 12:00 PM - 1:30 PM
- Thu 10th Oct, 12:00 PM - 1:30 PM
- Fri 11th Oct, 12:00 PM - 1:30 PM
- Sat 12th Oct, 12:00 PM - 1:30 PM
- Sun 13th Oct, 12:00 PM - 1:30 PM
- Mon 14th Oct, 12:00 PM - 1:30 PM
- Tue 15th Oct, 12:00 PM - 1:30 PM
- Wed 16th Oct, 12:00 PM - 1:30 PM
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- Fri 18th Oct, 12:00 PM - 1:30 PM
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- Sun 20th Oct, 12:00 PM - 1:30 PM
- Mon 21st Oct, 12:00 PM - 1:30 PM
- Tue 22nd Oct, 12:00 PM - 1:30 PM
- Wed 23rd Oct, 12:00 PM - 1:30 PM
- Thu 24th Oct, 12:00 PM - 1:30 PM
- Fri 25th Oct, 12:00 PM - 1:30 PM
- Sat 26th Oct, 12:00 PM - 1:30 PM
- Sun 27th Oct, 12:00 PM - 1:30 PM
- Mon 28th Oct, 12:00 PM - 1:30 PM
- Tue 29th Oct, 12:00 PM - 1:30 PM
- Wed 30th Oct, 12:00 PM - 1:30 PM
- Thu 31st Oct, 12:00 PM - 1:30 PM
- Fri 1st Nov, 12:00 PM - 1:30 PM
- Sat 2nd Nov, 12:00 PM - 1:30 PM
- Sun 3rd Nov, 12:00 PM - 1:30 PM
- Mon 4th Nov, 12:00 PM - 1:30 PM
- Tue 5th Nov, 12:00 PM - 1:30 PM
- Wed 6th Nov, 12:00 PM - 1:30 PM
- Thu 7th Nov, 12:00 PM - 1:30 PM
- Fri 8th Nov, 12:00 PM - 1:30 PM
- Sat 9th Nov, 12:00 PM - 1:30 PM
- Sun 10th Nov, 12:00 PM - 1:30 PM
- Mon 11th Nov, 12:00 PM - 1:30 PM
- Tue 12th Nov, 12:00 PM - 1:30 PM
- Wed 13th Nov, 12:00 PM - 1:30 PM
- Thu 14th Nov, 12:00 PM - 1:30 PM
- Fri 15th Nov, 12:00 PM - 1:30 PM
- Sat 16th Nov, 12:00 PM - 1:30 PM
- Sun 17th Nov, 12:00 PM - 1:30 PM
- Mon 18th Nov, 12:00 PM - 1:30 PM
- Tue 19th Nov, 12:00 PM - 1:30 PM
- Wed 20th Nov, 12:00 PM - 1:30 PM
- Thu 21st Nov, 12:00 PM - 1:30 PM
- Fri 22nd Nov, 12:00 PM - 1:30 PM
- Sat 23rd Nov, 12:00 PM - 1:30 PM
- Sun 24th Nov, 12:00 PM - 1:30 PM
- Mon 25th Nov, 12:00 PM - 1:30 PM
- Tue 26th Nov, 12:00 PM - 1:30 PM
- Wed 27th Nov, 12:00 PM - 1:30 PM
- Thu 28th Nov, 12:00 PM - 1:30 PM
- Fri 29th Nov, 12:00 PM - 1:30 PM
- Sat 30th Nov, 12:00 PM - 1:30 PM
- Sun 1st Dec, 12:00 PM - 1:30 PM
- Mon 2nd Dec, 12:00 PM - 1:30 PM
- Tue 3rd Dec, 12:00 PM - 1:30 PM
- Wed 4th Dec, 12:00 PM - 1:30 PM
- Thu 5th Dec, 12:00 PM - 1:30 PM
- Fri 6th Dec, 12:00 PM - 1:30 PM
- Sat 7th Dec, 12:00 PM - 1:30 PM
- Sun 8th Dec, 12:00 PM - 1:30 PM
- Mon 9th Dec, 12:00 PM - 1:30 PM
- Tue 10th Dec, 12:00 PM - 1:30 PM
- Wed 11th Dec, 12:00 PM - 1:30 PM
- Thu 12th Dec, 12:00 PM - 1:30 PM
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